Regional Managers
Our RM’s provide strategic direction and guidance to care home managers
which ensures effective operations across all care homes within their region
Meet our Regional Managers – Rob, Sharn & Pako
“Hi, I’m Rob. A little about me – With over 10 years’ experience in health and social care leadership, I began my journey with Pearlcare in June 2019 as Deputy Manager at Wellfield Care Home. In August 2020, I progressed to Home Manager, leading an exceptional team through one of the most challenging periods the health and social care sector has ever faced – during the COVID-19 pandemic. I remain incredibly proud of the dedication, compassion, and resilience shown by the team in supporting our residents during such unprecedented times.
In January 2023, I was promoted to Regional Manager, where I now oversee seven care homes across the North West and North Wales. I am fortunate to work alongside outstanding managers and teams whose commitment to delivering high-quality care makes the role both rewarding and inspiring every day. It is the people within our homes, both colleagues and residents, who truly make a difference.
I hold a Master’s Degree in Chartered Management and a Level 5 qualification in Health and Social Care, alongside a variety of additional professional qualifications that support me in sharing knowledge, developing teams, and providing guidance across the organisation.
I am immensely proud to work for such a forward-thinking organisation and would encourage anyone considering a career in social care to explore the opportunities the sector can offer.”
“Hi there! My name is Sharn, and I have dedicated the past nine years to working in health and social care. With a degree in Health and Social Care and a range of qualifications in mental health, children’s psychology, and learning disabilities, I have developed a deep understanding of the sector and the people it serves.
I began my career as a support worker, where I gained invaluable hands-on experience supporting individuals with complex needs. Over the years, I progressed into management roles, and today, I am proud to serve as a Regional Manager, overseeing mental health, learning disability & elderly dementia services. This journey has given me a unique perspective on the challenges and rewards at every level of our field.
Being a Regional Manager matters to me because it allows me to influence positive change on a larger scale. It is a role that carries great responsibility—not just for service outcomes, but for the wellbeing of staff and the people we support. I am passionate about creating environments where everyone feels valued, empowered, and able to achieve their potential.
What’s important to me in this role is upholding the highest standards of care and fostering a culture of respect, inclusion, and continuous improvement. I strive to ensure that our services make a meaningful difference in people’s lives and that staff are supported to grow professionally and personally.
I enjoy my work because every day presents new opportunities to make an impact. Seeing teams thrive, individuals achieve their goals, and services evolve for the better is incredibly rewarding. My core values—integrity, compassion, and accountability—guide everything I do, both in my professional journey and beyond.
Outside of work, I enjoy spending time with my family and exploring the outdoors. I believe that maintaining a healthy work-life balance and pursuing personal interests helps me bring energy and perspective to my role”
“Hello, I’m Pako. I have over 20 years of experience working within the healthcare sector, supporting individuals across a wide range of care settings. My career began on the frontline, and over the years I have worked with children, individuals with learning disabilities, and for the past 15 years, adults requiring care and support.
I have progressed through almost every level within care services, including Healthcare Assistant, Head of Care, Deputy Manager, Registered Home Manager, and Regional Manager. This journey has given me a deep appreciation of the challenges faced at every level of care, as well as a strong understanding of what is needed to deliver safe, high-quality, and compassionate services”
This position really matters to you, doesn’t it?
“Being a regional manager means a great deal to me, both professionally and personally. I believe that as leaders, we have a responsibility to shape the future of care by developing, supporting, and inspiring the next generation of care professionals. The decisions we make today directly influence the quality of care that will be available for us and for those who may need support in years to come”
What do you think is the most important aspect of this role?
“People are at the heart of everything I do. This includes the dedicated teams who work within our services and the individuals who are supported by them. I am passionate about building positive workplace cultures where staff feel valued, listened to, and supported to grow. When teams feel empowered and respected, they are able to provide the very best care”
What are you striving for as you start your new career with us?
“My goal is to ensure that every care home feels like a real home—safe, welcoming, and full of warmth. I strive to create environments where individuals feel a genuine sense of belonging, where their individuality is respected, and where care is delivered with dignity, kindness, and compassion”
Why do you enjoy what you do so much?
“No two days are ever the same, and no two people are alike. This variety is what makes my role both challenging and incredibly rewarding. The true magic of care lies in the people—their stories, experiences, and the meaningful relationships we build together”
Which values are most important to you?
“My values are simple but strong: people always come first. This principle guides every decision I make and underpins my approach to leadership, care and teamwork”
